GEN NUDE® Powder Blush

Free of:

Cruelty-Free, Vegan, Gluten-Free, Paraben-Free, Talc-Free, Synthetic Fragrance-Free, SLS-Free, PEG-Free, Tree Nut-Free

What it is:

An ultra-silky, talc-free powder blush that builds and blends seamlessly, gives skin a diffused, soft-focus finish—and wears all day.

What it does:

• Delivers a healthy wash of color with no harsh edges
• Smooths the look of pores and imperfections
• Provides all-day wear
• Diffuses light for a soft-focus effect
• Provides buildable, sheer to medium color and a natural soft-matte finish
• Applies seamlessly with a silky, creamy feel

Consumer tested:

• 100% agreed it was easy to apply and blend*
• 100% agreed it feels weightless on skin*
• 100% agreed it gave a healthy-looking glow to skin*

*Based on a consumer study of 30 people.

Why you'll love it:

• Available in a range of flattering shades designed for all skin tones
• Light-reflecting mineral pearls create a brightened, blurred effect
• Dermatologist-tested
• Hypoallergenic
• Cruelty-free
• Vegan
• Clean —talc-free + formulated without parabens, formaldehyde, gluten, synthetic fragrance, PEGs and more